The Pradhanmantri Jan Aushadhi Kendra, a cornerstone of the Pradhan Mantri Bhartiya Janaushadhi Pariyojana (PMBJP), has revolutionized access to affordable healthcare in India. This initiative is designed to provide high-quality generic medicines at prices significantly lower than their branded counterparts. In this blog, we will explore what a Pradhanmantri Jan Aushadhi Kendra is, its objectives, how to open one, the types of medicines available, and the broader impact of this initiative on the Indian healthcare landscape.
Table of Contents
What is Pradhanmantri Jan Aushadhi Kendra?
Pradhanmantri Jan Aushadhi Kendras (PMJAKs) are government-backed retail outlets established under the PMBJP. These stores offer generic medicines at up to 90% lower prices compared to branded drugs. The objective is to make essential medicines accessible and affordable to all, particularly the underprivileged and economically weaker sections of society.
Objectives of Pradhanmantri Jan Aushadhi Kendra
The Pradhanmantri Jan Aushadhi Kendra (PMJAK) is a vital component of the Pradhan Mantri Bhartiya Janaushadhi Pariyojana (PMBJP), aimed at transforming the landscape of healthcare in India. The primary objectives of the Jan Aushadhi Kendra initiative are aligned with the broader goals of making healthcare affordable, accessible, and equitable for all citizens. Here are the key objectives of the Pradhanmantri Jan Aushadhi Kendra:

1. Provision of Affordable Medicines
The foremost objective of the Pradhanmantri Jan Aushadhi Kendra is to provide high-quality generic medicines at prices significantly lower than branded equivalents. By offering these medicines at a reduced cost, the initiative aims to alleviate the financial burden of healthcare on individuals, especially those from economically weaker sections.
2. Promotion of Generic Medicines
Another crucial objective is to promote the use of generic medicines. There is often a misconception that branded medicines are superior to generic ones. The Jan Aushadhi Kendras aim to educate the public and healthcare professionals about the efficacy and safety of generic medicines, encouraging their widespread use and acceptance.
3. Enhancing Accessibility to Essential Medicines
The initiative seeks to improve the accessibility of essential medicines across the country, particularly in remote and rural areas where access to healthcare facilities is limited. By establishing Jan Aushadhi Kendras in various parts of India, including underserved regions, the scheme ensures that no one is denied access to essential medicines due to geographic or economic barriers.
Also Read:- Pradhan Mantri Jan Aushadhi Yojana: Making Affordable Healthcare a Reality
4. Reduction of Out-of-Pocket Expenditure on Healthcare
Out-of-pocket healthcare expenses can be a significant burden, especially for those living below the poverty line. The Jan Aushadhi Kendra initiative aims to reduce these expenses by providing low-cost medicines, thereby enabling patients to adhere to their prescribed treatments without financial stress.
5. Empowerment Through Employment Opportunities
The initiative also seeks to create employment opportunities by encouraging individuals, pharmacists, and organizations to open Jan Aushadhi Kendras. This not only provides a source of livelihood for many but also helps in the economic development of the regions where these stores are established.
6. Support for Public Health Programs
The Pradhanmantri Jan Aushadhi Kendra also supports various public health programs by ensuring the availability of affordable medicines that are essential for the treatment of common and chronic conditions. This contributes to the broader public health goals of reducing the incidence of untreated diseases and improving overall health outcomes in the country.
7. Reducing Dependence on Expensive Branded Medicines
By making generic medicines readily available and affordable, the Jan Aushadhi Kendras aim to reduce the public’s reliance on expensive branded drugs. This shift not only benefits consumers financially but also helps in driving down the overall cost of healthcare in the country.
8. Ensuring Quality of Medicines
Despite the low cost, the quality of medicines provided at Jan Aushadhi Kendras is not compromised. All medicines are manufactured in facilities that comply with the World Health Organization’s Good Manufacturing Practices (WHO-GMP) standards. Ensuring the availability of quality medicines is a critical objective to maintain public trust and health.
9. Public Awareness and Education
The Jan Aushadhi initiative also focuses on raising public awareness about the benefits of generic medicines. Through various campaigns and educational programs, the scheme aims to change public perception, encouraging people to opt for cost-effective treatment options without compromising on quality.
10. Contribution to National Health Policy Goals
Finally, the Pradhanmantri Jan Aushadhi Kendra initiative contributes to the larger goals of India’s National Health Policy. By making healthcare more affordable and accessible, the initiative supports the government’s mission of achieving universal health coverage and improving the overall health and well-being of the nation.
The objectives of the Pradhanmantri Jan Aushadhi Kendra are comprehensive and focused on making healthcare accessible, affordable, and effective for all. By promoting the use of generic medicines, enhancing access to essential drugs, and reducing the financial burden on individuals, the initiative is playing a crucial role in transforming the healthcare landscape of India. As the scheme continues to expand, it will further contribute to the overall goal of achieving health equity and improving public health outcomes across the nation.
Also Read:- Pradhan Mantri Jan Aushadhi Yojana Eligibility: A Comprehensive Guide
How to Open a Pradhanmantri Jan Aushadhi Kendra?
Opening a Pradhanmantri Jan Aushadhi Kendra (PMJAK) is an excellent opportunity for entrepreneurs, pharmacists, NGOs, and organizations to contribute to public health while running a sustainable business. The government has streamlined the process and offers financial incentives to encourage more individuals and entities to participate in this initiative. Below is a step-by-step guide on how to open a Pradhanmantri Jan Aushadhi Kendra.

1. Eligibility Criteria
Before applying, it’s essential to ensure that you meet the eligibility criteria. The following entities are eligible to open a Jan Aushadhi Kendra:
- Individuals: Any Indian citizen with a background in medicine or pharmacy, such as a pharmacist, doctor, or entrepreneur.
- Government Agencies: State governments, union territories, and other government institutions.
- Non-Governmental Organizations (NGOs): Charitable organizations, self-help groups (SHGs), and similar entities.
- Pharmacists: Registered pharmacists with a valid license.
- Private Hospitals and Clinics: Both individual practitioners and healthcare institutions.
- Societies and Trusts: Societies registered under the Societies Registration Act, 1860, and trusts registered under relevant acts.
2. Space Requirements
To set up a Pradhanmantri Jan Aushadhi Kendra, you need to have a suitable space. The minimum area required for the store is 120 square feet. The location should ideally be accessible and in a place with good foot traffic, such as near hospitals, clinics, or in residential areas.
3. Application Process
The application process for opening a Jan Aushadhi Kendra is straightforward:
- Visit the Official PMBJP Website: Start by visiting the official PMBJP website and download the application form.
- Complete the Application Form: Fill in the required details, including personal information, qualifications, proposed location, and details about the space.
- Submit Required Documents: Along with the application form, you will need to submit various documents, including:
- Identity proof (Aadhaar card, PAN card, etc.)
- Address proof (electricity bill, rental agreement, etc.)
- Proof of space ownership or lease agreement.
- Proof of qualification (pharmacy degree, registration certificate, etc.)
- Passport-sized photographs.
- Submit the Application: Once the form and documents are ready, submit them to the Bureau of Pharma PSUs of India (BPPI) either online or by post. The address for submission is provided on the official PMBJP website.
4. Financial Assistance and Incentives
To encourage the establishment of more Jan Aushadhi Kendras, the government offers financial assistance:
- Initial Incentive: The government provides a 15% margin on the sales of medicines. Additionally, you can receive an incentive of up to ₹2.5 lakhs, which includes:
- ₹1 lakh as a one-time incentive for setting up the store.
- An additional ₹1 lakh for stores in rural, tribal, and remote areas, or for stores set up by women entrepreneurs, SC/ST entrepreneurs, and differently-abled individuals.
- ₹50,000 as reimbursement for computer hardware and peripherals.
- Special Incentives: Additional incentives may be available for opening a store in backward or difficult areas, depending on the location.
5. Approval and Setup
Once your application is submitted, it will be reviewed by the BPPI. If approved, you will receive a confirmation and further instructions on setting up the Kendra.
- Stock Supply: The BPPI will supply the initial stock of medicines and products required for the store. These include a wide range of generic medicines, surgical items, and other healthcare products.
- Training: Training sessions may be provided to help you understand the operations, inventory management, and other aspects of running the Jan Aushadhi Kendra.
6. Store Setup and Operations
Once approved, you can proceed to set up your store:
- Store Layout: Arrange the store layout to ensure easy access to medicines, with shelves clearly labeled and organized by category.
- Signage and Branding: Use the official Jan Aushadhi Kendra branding, as specified by the PMBJP guidelines. This includes the store name, logo, and other marketing materials.
- Staffing: Hire qualified staff, including pharmacists and support staff, to manage the store. Ensure that all staff are trained in customer service and inventory management.
- Inventory Management: Regularly monitor stock levels and place orders with the BPPI as needed to ensure a consistent supply of medicines.
- Compliance: Ensure compliance with all local regulations, including pharmacy licensing requirements and other legal obligations.
7. Marketing and Community Outreach
To attract customers and create awareness about your Jan Aushadhi Kendra, consider the following strategies:
- Local Advertising: Use local newspapers, radio, and social media to promote your store.
- Health Camps: Organize free health camps and awareness drives to engage with the community and showcase the benefits of generic medicines.
- Doctor Engagement: Build relationships with local doctors and healthcare providers to encourage them to recommend your Kendra to their patients.
8. Monitoring and Support
After your store is operational, the BPPI may conduct periodic inspections to ensure that the store is functioning as per the guidelines. They also offer ongoing support in terms of training, supply chain management, and resolving any operational issues.
Opening a Pradhanmantri Jan Aushadhi Kendra is a rewarding opportunity to contribute to affordable healthcare while running a sustainable business. The government’s support, coupled with the increasing demand for affordable medicines, makes this an attractive venture for entrepreneurs and healthcare professionals alike. By setting up a Jan Aushadhi Kendra, you are not only contributing to public health but also playing a crucial role in the national mission of achieving universal healthcare for all.
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Jan Aushadhi Kendra Medicine List
The Jan Aushadhi Kendra medicine list PDF includes over 1,400 drugs and 200 surgical items, covering a broad spectrum of therapeutic categories. The medicines available at these Kendras are priced up to 90% lower than their branded counterparts, making them accessible to all.

- Categories of Medicines:
- Antibiotics: Amoxicillin, Ciprofloxacin, Azithromycin, etc.
- Antihypertensives: Amlodipine, Losartan, Metoprolol, etc.
- Antidiabetics: Metformin, Glibenclamide, Glimepiride, etc.
- Analgesics: Paracetamol, Ibuprofen, Diclofenac, etc.
- Vitamins and Minerals: Multivitamins, Folic Acid, Vitamin D, etc.
- Respiratory Medicines: Salbutamol, Montelukast, Theophylline, etc.
- Cardiovascular Medicines: Atorvastatin, Clopidogrel, Aspirin, etc.
- Gastrointestinal Medicines: Ranitidine, Omeprazole, Pantoprazole, etc.
- Surgical Items:
- Bandages
- Syringes
- Gauze
- Surgical Gloves
- Ayurvedic and OTC Products:
- The Kendras also offer Ayurvedic medicines and a range of Over-the-Counter (OTC) products such as pain relief balms, antiseptic creams, and oral hygiene products.
Benefits of the Pradhanmantri Jan Aushadhi Kendra
The Pradhanmantri Jan Aushadhi Kendra (PMJAK) is a flagship initiative under the Pradhan Mantri Bhartiya Janaushadhi Pariyojana (PMBJP) aimed at making essential medicines affordable and accessible to the masses. This scheme has brought about significant benefits to individuals and society as a whole, transforming healthcare accessibility in India. Here are some key benefits of the Pradhanmantri Jan Aushadhi Kendra:

1. Affordable Medicines
One of the most significant benefits of the Pradhanmantri Jan Aushadhi Kendra is the availability of high-quality generic medicines at prices that are up to 90% lower than their branded counterparts. This cost reduction is particularly beneficial for economically weaker sections of society who may otherwise struggle to afford necessary medications.
Also Read:- Updated BPPI Product List / Pradhan Mantri Jan Aushadhi Products List PDF [2024]
2. Wide Availability of Essential Medicines
Jan Aushadhi Kendras are strategically established across the country, including in rural and remote areas, ensuring that essential medicines are available to all. The extensive network of over 8,000 Kendras provides easy access to a wide range of medicines, including those for chronic and common diseases.
3. Quality Assurance
All medicines available at Jan Aushadhi Kendras are manufactured in facilities that comply with the World Health Organization’s Good Manufacturing Practices (WHO-GMP) standards. This ensures that the generic medicines provided are of high quality, safe, and effective, dispelling the common misconception that lower-priced drugs are inferior.
4. Reduction in Out-of-Pocket Expenditure
The significant cost savings on medicines lead to a reduction in out-of-pocket healthcare expenditure for patients. This is particularly important in a country like India, where a large portion of healthcare costs is borne directly by individuals. By lowering the cost of medicines, Jan Aushadhi Kendras help reduce the financial burden on families and individuals.
5. Increased Adherence to Treatment
High medication costs are a common barrier to treatment adherence, especially for chronic conditions that require long-term medication. By providing affordable medicines, Jan Aushadhi Kendras improve patient adherence to prescribed treatments, leading to better health outcomes and reducing the incidence of untreated or poorly managed health conditions.
6. Promotion of Generic Medicines
Jan Aushadhi Kendras play a crucial role in promoting the use of generic medicines in India. By educating the public about the safety, efficacy, and cost-effectiveness of generic drugs, these Kendras help shift public perception and encourage the widespread adoption of generics over branded medicines.
7. Support for Public Health Programs
The availability of affordable medicines at Jan Aushadhi Kendras supports various public health programs, particularly those targeting non-communicable diseases (NCDs) such as diabetes, hypertension, and cardiovascular diseases. By making treatment for these conditions more affordable, the Kendras contribute to the overall success of these programs.
8. Employment Opportunities
The establishment of Jan Aushadhi Kendras also creates employment opportunities for pharmacists, entrepreneurs, and support staff. This contributes to economic development, particularly in rural and semi-urban areas, and provides a livelihood to many individuals.
9. Empowerment of Women and Marginalized Communities
Special incentives are provided for opening Jan Aushadhi Kendras in rural, tribal, and remote areas, as well as for stores set up by women entrepreneurs, SC/ST entrepreneurs, and differently-abled individuals. This empowers these communities by providing them with economic opportunities and contributing to their social upliftment.
10. Reduction in Healthcare Inequality
By providing affordable medicines to all segments of the population, including those in underserved areas, Jan Aushadhi Kendras help reduce healthcare inequality. This initiative ensures that everyone, regardless of their economic status or location, has access to essential medicines.
11. Awareness and Education
Jan Aushadhi Kendras also serve as centers for public awareness and education about the importance of generic medicines, proper medication use, and general healthcare practices. This contributes to better-informed patients who are more engaged in their own healthcare decisions.
12. Government Support and Incentives
The government’s support in the form of financial incentives, supply chain management, and training makes it easier for individuals and organizations to open and operate Jan Aushadhi Kendras. This support ensures the sustainability and expansion of the initiative, leading to its continued success and the opening of more Kendras across the country.
The Pradhanmantri Jan Aushadhi Kendra initiative is a game-changer in the Indian healthcare system. By making high-quality medicines affordable and accessible, these Kendras improve health outcomes, reduce financial strain on patients, and contribute to the broader goal of achieving universal healthcare in India. As the network of Jan Aushadhi Kendras continues to grow, their impact on public health and social equity will only increase, making them a vital component of the nation’s healthcare infrastructure.
Impact on Healthcare in India
The Pradhanmantri Jan Aushadhi Kendra initiative has had a profound impact on healthcare in India. By making medicines affordable and accessible, the scheme has improved healthcare outcomes for millions of people. It has also played a crucial role in promoting the use of generic medicines, thereby reducing the overall cost of healthcare in the country.
Conclusion
The Pradhanmantri Jan Aushadhi Kendra is a significant step towards achieving universal healthcare in India. By providing affordable, high-quality medicines to the masses, the scheme not only improves health outcomes but also contributes to the overall well-being of society. As more people become aware of and utilize these Kendras, the dream of accessible and affordable healthcare for all is becoming a reality.
FAQs about Pradhanmantri Jan Aushadhi Kendra
1. What is the Pradhanmantri Jan Aushadhi Kendra?
Pradhanmantri Jan Aushadhi Kendra (PMJAK) is a government initiative under the Pradhan Mantri Bhartiya Janaushadhi Pariyojana (PMBJP), aimed at providing affordable and high-quality generic medicines to the public through a network of dedicated retail stores.
2. What types of medicines are available at Jan Aushadhi Kendras?
Jan Aushadhi Kendras offer a wide range of medicines, including those for chronic diseases like diabetes and hypertension, common illnesses, surgical items, and over-the-counter (OTC) products. All medicines are generic equivalents of branded drugs.
3. How much cheaper are the medicines at Jan Aushadhi Kendras compared to branded drugs?
Medicines at Jan Aushadhi Kendras are available at prices that are 50% to 90% lower than their branded counterparts, making them highly affordable for all segments of the population.
4. Are the medicines at Jan Aushadhi Kendras of good quality?
Yes, all medicines sold at Jan Aushadhi Kendras are manufactured in WHO-GMP certified facilities, ensuring that they meet stringent quality standards. The government conducts regular checks to maintain the quality and safety of the medicines.
5. Who can open a Pradhanmantri Jan Aushadhi Kendra?
Individuals, pharmacists, NGOs, government agencies, private hospitals, clinics, and organizations can apply to open a Jan Aushadhi Kendra. Applicants must meet specific eligibility criteria and follow the application process outlined by the Bureau of Pharma PSUs of India (BPPI).
6. What are the benefits of opening a Jan Aushadhi Kendra?
Opening a Jan Aushadhi Kendra offers financial incentives, a 15% margin on sales, and the opportunity to contribute to public health. The government also provides up to ₹2.5 lakhs in incentives for setting up the store.
7. How do I apply to open a Jan Aushadhi Kendra?
To apply, visit the official PMBJP website, download and fill out the application form, and submit it along with the required documents to the BPPI. If your application is approved, you will receive guidance on setting up the Kendra.
8. Where can I find a Jan Aushadhi Kendra near me?
You can locate the nearest Jan Aushadhi Kendra by visiting the official PMBJP website and using their store locator tool, which provides details on all operational Kendras across India.
9. Are there any additional services provided by Jan Aushadhi Kendras?
Some Jan Aushadhi Kendras may offer additional services such as free health camps, public health awareness programs, and educational campaigns on the benefits of generic medicines.
10. Can Jan Aushadhi Kendra prescriptions be used at other pharmacies?
Yes, prescriptions written for generic medicines available at Jan Aushadhi Kendras can be filled at other pharmacies, provided the pharmacy stocks the prescribed generic medicines.
11. Is there a specific medicine list available at Jan Aushadhi Kendras?
Yes, a detailed list of medicines available at Jan Aushadhi Kendras can be found on the official PMBJP website. This list is regularly updated to include a wide range of essential medicines.
12. How do Jan Aushadhi Kendras support the government’s healthcare objectives?
Jan Aushadhi Kendras support the government’s goal of making healthcare affordable and accessible to all by providing low-cost, high-quality medicines and reducing out-of-pocket healthcare expenses for individuals.